Google My Business
ATTRACT NEW CUSTOMERS | INCREASE YOUR VISIBILITY AND GENERATE MORE TARGETED TRAFFIC TO YOUR BUSINESS
Google My Business offers small businesses an amazing marketing opportunity as it attracts over a billion unique users every month. So ignoring this platform is a mistake that no local business should make.
50% of all the mobile consumers who search for a local business in a day visit it as well. Furthermore, 18% of them end up making a purchase.
Are you being found?
We optimise your Google listing so you stand out amongst the competitors
Help customers find your physical location
Using Google My Business, you can list the exact address and location of your business on a map. This ensures that searchers no longer need to rely on a paper map or scribbled instructions to find you; instead they can reach you through the precise directions.
When you search on Google, you may have noticed a high-visibility panel near the top of the page (below paid ads and above organic results); it usually contains 3 local business listings and their information. These are populated with Google My Business listings. A complete and optimized listing can help your business land in this section. Furthermore, a simple click will direct your searchers to the rest of your content, such as your website – or even a direct phone call to your establishment.
Google My Business gives you a place to make important business updates that can be immediately seen by searchers. Useful, up-to-date information about your business will readily be displayed on your Google My Business listing; searchers can see your:
* Hours of operation
* Busy Periods
* The call now button displayed for mobile users
* Description of your business
Your listings will be as easy to access on tablets and smart phones as they are on desktops and laptops simply because Google is fully committed to the mobile revolution.
Gain valuable customers insights on your business
The Insights tab in Google My Business offers you access to a wealth of analytics. The information you see is something you can customize. Also, you can simply pick the stats to compare and they will show up on a chart. You can then compare stats with Insights.
Visibility, engagement and audience are the three main sections. The visibility section shows the number of views that your profile, posts and photos are getting. Furthermore, you can change the data to show the last 7, 30 or 90 days report and have access to graphs.
The engagement section shows how your audience is interacting with your posts. +1 clicks, shares and comments is where youíll see the stats. You can also view the results of the last 7, 30 or 90 days, as well as you can plot the graphs.
Finally, the audience section shows the breakdown of the people following you. Age groups, gender, and countries is what this breakdown shows.
You can improve your engagement and sales by using these statistics.
Encourage customer engagement
You’ll be opening up another new interactive channel of communication with your potential and existing clients and customers by creating a Google My Business profile. Furthermore, it offers you another place to promote your promotions and special offers.
Top your competitors and actively respond to reviews
Your customers are going to leave reviews whether you love them or hate them; and most potential customers will decide whether to buy from you or not based on what people are saying about your business.
Therefore, making it as easy as possible for the customers to leave reviews is something you need to ensure. Fortunately, Google My Business allows you to easily do that. Customers can add their rating just by googling your name once you register yourself with Google My Business. You can also use your dashboard to monitor and respond to reviews.
A word of advice: It is important for you to encourage customers to leave reviews. You can do this by sending a feedback request email with a link to your Google My Business page. It is important that you don’t panic and respond in a professional manner in case you get a bad review. On the other hand, thank your customers for taking time to share their comments if you get positive reviews.
Are you ready to take action and take your business to the next level?
We only have a limited number of slots available for free sessions each month and they fill up very quickly. Take action now and claim your no obligation free strategy session!